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Letters to the Editor can help, or hurt, your candidate
Column by the Editor
posted April 7, 2008
COLUMN – As the races for the County
Council primaries get underway I wanted to encourage readers to make
their voices heard by sending in letters to the editor. Though
EdgefieldDaily.com will not endorse a local candidate for office -
readers are free to state why they feel one candidate is a better
choice than another candidate is. More importantly, nowhere in
Edgefield County can your opinions be read by more people than
I would also like to offer some tips on the do’s and don’ts of letters
to the editor.
Always try to be positive. This will place your candidate in the best
possible light and make him or her more appealing to the voting public.
Though there may be true negatives about an opposing candidate that may
need to be mentioned, try to do so in a respectable manner. Remember,
when you express yourself for your candidate of choice you also
represent that candidate as a supporter.
If people view your letter in a bad light that may rub off on your
candidate even though the candidate has no control over what you say.
Mudslinging may be effective in certain instances, but when the mud
starts to fly it can go both ways. Try to avoid this at all costs.
Be specific. Do not write that you like a candidate and leave it at
that. List the qualities you find attractive in the candidate and
explain why they are important to you. Explain what these qualities can
bring to your district and the county as a whole.
In a crowded race, such as District One with five candidates seeking
the seat, avoid mentioning other challengers. This gets back to the “be
specific” suggestion. Mentioning too many names may confuse the reader
and sway a voter to another candidate that you do not support.
In addition, you do not have to write a letter supporting any
particular candidate and may choose to tell why an incumbent should not
be returned to office. That is completely acceptable. Perhaps you have
a problem with the process. You are welcome to explain that as well.
With a historic election underway where four of five seats could be
overturned, it is important that voters be exposed to as much
information about the candidates as possible. The best way to do that
is by writing a letter to the editor.
Do not take this as a template for letters to the editor. It is not
inteded to be one.
Readers are free to express themselves in any manner they choose. These
are just suggestions.
Be advised that letters to the editor must contain your name, address,
and phone number for verification and only your name and area will be
published. Also be advised that EdgefieldDaily.com does not edit
letters or correct spelling.
Above all, be sure to register to vote if you have not done so.
Remember, if you do not vote you do not have a say in how things are
done in our county.
original material is property of
EdgefieldDaily.com and cannot be reproduced, rewritten or redistributed
without the expressed written permission of Edgefield Daily.com
JAM Straight Customs
We still need recipes for Cooking Section
WEBNEWS – Send in your favorite or
favorites. There is no limit to the number of recipes you can send in.
With the Editor’s wife being the driving force behind her own personal
section, help her create an exchange of local favorites, home cooking,
grilling, sauces, and deserts! Send in your submissions here.